Customer Journey & Customer Lifecycle
It refers to the various stages a customer goes through when interacting with a business or organization. The stages typically include:
This a collection of topics and information that I found interesting and useful to write about and publish so I compiled it in here.
It refers to the various stages a customer goes through when interacting with a business or organization. The stages typically include:
NPS is a way to see how happy your customers are with your business. You ask them one question on a scale of 0 to 10: "How likely are you to recommend our business to others?" Based on their answers, you can tell how many customers are really happy, just okay, or not happy. This helps you understand how well...
Data modeling is a critical step in the data analytics process, as it helps organizations to better understand their data, improve data quality, and make more informed business decisions.
Data analysis is the process of examining, cleaning, transforming, and modeling data to extract useful information and insights. It is an iterative process, which means that it is not a one-time task, but a continuous process of collecting, analyzing, and interpreting data.
A business transformation from a product-centric to a customer-centric approach typically involves a team effort, but it is usually led by senior management or a dedicated transformation team.
A/B testing is a method of comparing two versions of (i.e. a web page or app feature) to see which performs better. It is used to help businesses make data-driven decisions about design changes. The process typically involves randomly dividing website visitors or app users into two groups: